I first started reading Adam’s blog in 2009 and I was always impressed by the depth of his insights into the business school application process. He does a great job of cutting through the confusion of the essay prompts and pinpointing what the school is looking for, and I also like his suggestions for how to do a self-inventory. When I applied to INSEAD in Round 4 in 2015, a last minute decision, there was no question in my mind that I would like Adam to read my application and I was very happy with my decision. I didn’t need a copy editor – I needed an advocate. Adam was my advocate, and helped my best self shine through my application.
